DT News - MEA - MEDENCY débuts at AEEDC

Dental Tribune International

Tue. 2 February 2016

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DUBAI, UAE: This year’s UAE International Dental Conference and Arab Dental Exhibition (AEEDC) has seen the launch of MEDENCY, a recently founded Italian company that has been built upon profound global expertise in the dental market and dental lasers in particular. Dental Tribune Online met with the company’s general manager, Alessandro Boschi, at the show in Dubai to learn more about the new business, which will provide a wide range of unique services to customers worldwide under the slogan of “Technology, innovation, passion”.

Laser is one of the newest developments in dentistry, and has stimulated growth in the medical and dental equipment market. In dental surgery in particular, laser offers numerous benefits, rendering treatment more effective for the dentist and less painful for the patient, accelerating treatment and leading to significantly improved patient outcomes.

Over the past several years, Boschi, who is a distinguished laser dentistry expert and has collaborated with several major academies as a trainer, evaluated business opportunities for the promotion of laser use in day-to-day dentistry. His newly founded company MEDENCY is the result.

“Our flagship product PRIMO combines state-of-the-art diode laser technology with innovation and the experience of MEDENCY in the dental industry. PRIMO provides a variety of applications and is thus a viable alternative to conventional surgical methods like electrocautery and the scalpel. Owing to its intuitive interface, the device is easy to use,” Boschi told Dental Tribune Online.

“All MEDENCY products are designed, engineered and manufactured in Italy—with passion and commitment,” Boschi said.

In addition to its products, MEDENCY offers a full range of strategy and planning—from product design and development to clinical testing, covering governmental regulatory approval and manufacturing quality systems certification.

“Our overall mission is to deliver a combination of cutting-edge products, services and interaction with customers drawing on a wide network of academic partners,” stated Boschi, who has held many important leadership roles in the dental business over the past 15 years. “I have had the unique opportunity to work and deal with several managers and CEOs across Europe, the Middle East and Asia,” he said.

AEEDC attendees who wish to learn more about the company’s portfolio are invited to visit Booth P18 in Hall 6.

More information about MEDENCY can also be found online at www.medency.com.

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